Fall marketing ideas for your small business – Small Business Corner

This new season brings with it plenty of great marketing opportunities. Here are some easy fall marketing ideas to engage your customers with promotions and make the most of the upcoming festivities of the fall season.

Update your advertisement images

Change up your designs for fall by incorporating warmer colors or choosing images that align with the season. There are many design software programs available you could use, Canva and Adobe Express are two you could look into. When updating your advertising images, make sure your designs are on brand with your business. Businesses with brand consistency are more visible to customers, so it is very important to stick with your brand guidelines no matter the theme or season.

Plan your holiday marketing strategy

Holiday shopping seems to start earlier and earlier every year, sometimes even before Halloween! So now is the perfect time to start planning your holiday marketing campaigns.  Ideally, you should have your holiday marketing strategy in place around mid-October to get you through the holidays with ease.

Take advantage of fun fall holidays

While you definitely want to highlight the big fall holidays like Halloween and Thanksgiving, you may also want to highlight the fun holidays that happen throughout the months. Some examples this month are:

• 🌮National Taco Day: On Tuesday, October 4, you can post about tacos! Share a funny taco pun (there are so many out there), your favorite taco spots in the the community, or a taco recipe.
• 🎃National Pumpkin Day: On Wednesday, October 26, you can post a fun fact about pumpkins or pumpkin spice, or talk about your favorite pumpkin patch in the community.

We hope these tips help your small business finish out the year strong, get in front of customers during the upcoming busy holiday months, and engage your audience on social media!

We hope you find these tips helpful!

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